Become an Affiliate

We invite publishers, streamers, affiliates, and marketing partners to join our affiliate program at Ruby Red. We build straightforward, business-focused partnerships that let you monetise your audience with clear terms, practical tools, and ongoing support. Whether you run a site, a channel, or a social campaign, we work with you to turn traffic into revenue in a way that fits your operations.

Program purpose

Our affiliate program is designed to create a mutually beneficial referral channel. We want to drive quality player acquisition while giving partners predictable reporting and timely payments. The program supports a range of partners, from content creators and comparison sites to paid-media operators and influencers.

Partnership benefits

Partners get direct access to a commercial partnership with a casino brand focused on the Canadian market. Benefits include dedicated partner onboarding, creative assets for local campaigns, tracking links and landing pages, and a partner manager to coordinate promotions and troubleshoot issues. We prioritise long-term relationships and practical collaboration over one-off campaigns.

Commission structure

We offer flexible compensation models to match different traffic types and goals. Options include revenue-share arrangements, cost-per-acquisition (CPA) deals, and hybrid models that combine elements of both. Terms are agreed during onboarding and can be reviewed as a partnership grows. Specific rates and thresholds are set per partner and discussed privately.

Tracking and reporting

Transparent tracking is central to our cooperation. Partners receive access to a partner portal with clear performance metrics, click and conversion data, and regular reports. We provide reconciliation support and an open data approach so partners can verify leads and conversions without ambiguity.

Marketing tools and support

We supply a suite of marketing materials tailored for Canadian audiences, including banners, landing pages, deep links, and assets for stream overlays and social posts. Creative kits are regularly updated to reflect seasonal campaigns and regulatory changes. Your partner manager can also provide copy suggestions and optimisation tips to improve campaign performance.

Long-term cooperation

We aim for steady, compliant partnerships that scale. As your traffic and conversions grow, we review campaign performance and explore adjusted commercial terms or exclusive opportunities. For any question or to discuss a partnership proposal, contact our partnership team and we will connect you with a manager at RubyRed to begin onboarding.